
"Architects live and die by by the images that are taken of their work, as these images alone are what most people see. For every person that visits a private house, there may be 10,000 who only view it as a photo." from Visual Acoustics: The modernism of Julius ShulmanRecent photos from a home in Penticton, BC
In 2010 the American real estate firm Redfin analysed data from over 100,000 MLS home listings. The homes were listed in 2009-2010 and the study authors found that there were definite, measurable, benefits in using professional photography, compared to agent captured images with point-and-shoot or phone cameras. The study concluded:
If you have a need for product, lifestyle, or architectural photography, and you are looking to ensure that your images communicate your message more effectively than the ordinary, then call Doug at 250-809-6590 (cell).